Ultimaker and Bhold team to allow customers to 3D print prototype designs

This is quite a cool idea. Ultimaker has announced that they are teaming with Bhold, to allow customers to 3D print the designs of the prototypes of Bhold's products. Those printing these products will then be asked to provide feedback for them to Bhold. Starting next month (October), the design files will be able to be downloaded and 3D printed via Ultimaker's community site, YouMagine.com. Read more about this innovative new idea at: http://3dprint.com/17146/bhold-ultimaker-prototypes

What do you think? Do you like this idea?